Tuesday, November 17, 2020, our CEO, Ira Prigat gave a lecture for students, alumni and professors at The Academic College of Tel Aviv Yaffo in Tel Aviv, Israel.

Title: The Secrets of Japanese Business Culture

Ira shared his experience from his residence in Japan, as well as from the 25 years of business cooperation with Japanese in various technological segments. The lecture combined both historical and economic review as the infrastructure to unique Japanese business culture, such as decision making process, negotiations, and how to understand the unsaid. Ira shared various examples from business cases he was involved in as a CEO of Med-Tech companies and as consultant to Japanese organizations. 

Despite the limitations of Covid19, it was great to have such a vivid participation of people of many people over zoom. 

We appreciate your participation in this event!